ย Lessons Every App Developer Has To Learn

As we move further into the year of 2013 the app development industry evolves and we begin to uncover some of its many secrets.

It goes without saying that app developers of today have to try a lot harder and invest more of their time & money into driving the success of their apps. In the paragraphs to come, you will learn three valuable lessons that every app developer has to learn. You have the choice, of course, to take in as much as you can and learn the lessons now… or learn them as you go along, when they may cost you the most. Choose wisely and read on.

1. The Numbers Don’t Lie

In app development, there is one thing that is certain… we don’t know everything.

“All I know is that I know nothing at all” – Plato

This philosophy streams across all aspects of a App Development Company modern app developers’ range of tasks. And whether it’s designing the User Interface or planning a marketing strategy it’s important to remember to test everything.

I go by a very simple personal philosophy – Test. Measure. Tweak. – and using this philosophy I can ensure the success of almost any app within months. In the rear case that I cannot ensure its success, at least I know when to pull the pin. The term you are about to discover is: ‘Mobile App Analytics’.

Because the answers are all in the numbers, and the numbers don’t lie.

There are softwares that you can utilise to analyse and test your app against a live market in real-time. To learn more, see this article called the 10 Most Popular App Analytics Tools.

2. You Will Encounter Competition

There is no shame in admitting that you are not the first person to have a particular idea. But there is however shame in giving up at the first sign of competition.

Competition should not be seen as a roadblock. It should not be seen as a dead-end. With over 850,000 apps on the iTunes App Store alone it’s hard to expect that your app idea will be totally unique. With this in mind, competition should be seen as a guide to work from. Competition can be modelled from – especially if they are doing something well.

“Picasso has a saying… ‘Good artists copy, great artists steal’ And we have always been shameless about stealing great ideas!” – Steve Jobs, Apple

3. Just Build It And They Won’t Come

The old saying simply isn’t true, and I’m not certain that it’s true for anything in life. Just as there is no B before the A, there is no profit, before the work. Which brings me to my next point…

Building success does not simply come down to the factor of “hard-work”. Sure, it is a necessary ingredient to any venture, but there is no book in the world that says you must do it all yourself. In fact, I’ve developed many apps, and I’m telling you, you must NOT do it all yourself.

Developing a Great mobile application takes a Great team of individuals. It requires commitment and passion. But most of all, it takes expertise. And nobody is an expert at everything. The old saying goes:

“A Jack-Of-All-Trades Is A Master At Nothing.”

To illustrate this point I would once again like to point out the fact that I have developed many apps, heading well over 50 mobile apps to date. And I have never filled any other role in the development of an app than that which I am expert at. Namely, concept design and deployment.

Don’t do everything yourself because chances are that you’re not very good at most of it. Pick a job that you love… and master it.


There are many ingredients that come together to produce a successful mobile application and most of them you already know. However the 3 lessons mentioned in this article are lessons I, as an app developer myself, have had to learn… and mostly, the hard way.

I encourage you to take on these lessons and avoid making the mistakes that so many of us have had to make.

Be smart: Track & measure everything. Learn from your competitors. Expect hard times. And most of all, persevere.

“In the beginning we went to every record label we could find and every single one of them shut their door on us. The genius thing that we did was… we didn’t give up.


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